9 Amazing Tips To Write A Professional Bio
Learning how to present yourself in a good light :
In today’s business world, whether you’re doing something online or in real life, having your bio written, and written the right way is essential to achieving the success of a lasting good impression. Some of you might have attempted to write a bio before, but this article might still be of use if you want to improve the way your bio sounds. Using these tips, you might get a more professional image of your bio.
Even if you haven’t written a bio yet (which I doubt, since they’re everywhere , even on social media profiles) , I can bet you’ve already seen one, on the bottom of an interesting post in somebody’s blog, accompanied by a picture or an avatar. The important thing here is to separate the definitions of a bio and a resume. Resumes are basically lists of your work experiences, in chronological order, while bios tend to show only bits of your most important achievements. Keep that in mind, because it’s the central point behind writing a good bio. Without further ado, let’ get on with the list :
1. A bio is written in the third person (most of the times). Keep that in mind!
While there might be exception sometimes (we’ll discuss that below) most bios are written in the third person, starting with your name. For example , your bio should start with “John Doe is a marketing expert” instead of “I am John Doe, a marketing expert”. This is done for two purposes – first, because it gives a more professional outlook to what you’re writing, and second – because it allows other people to present you without changing a thing in your bio!
Exceptions to those rule come when you’re presenting yourself on certain education applications for scholarships and the likes of these. For some inexplicable reason , their style is most often in the first person. Also, if you want to sound less formal, you can use the first person to convey friendliness.
2. Think of it like introducing yourself to a stranger
This might seem like pretty casual advice, but we’ll elaborate more. When you meet someone, would they like to know all of your professional background, every tiny bit and piece ? That’s likely not the case, they’d rather want to just know what you do for a living, and if it’s a professional environment – whether you’ll be of any use to them. So follow that notion where it leads – your bio should be exact and to-the-point.
3. Keep your bio short
The length of bios should be different depending on your needs. If you’re a guest on a blog, the hosting blog author will most probably set the length for you by giving you an exact word limit, but in the case they don’t, be aware that a good bio is somewhere from 150 to 250 words long. Some places even set the limit at 100. Make sure to fit in everything necessary within that limit.
4. State what you work/do directly
This needs to be stressed – your profession, at least what is relevant to the reader (see the next tip) , should go right after your name. While some of you may think that’s not very important, it actually is, because this is a professional bio and it needs to say what you’re best at, and what particular area is covered by your experience.
5. Write your bio while considering the audience
Let’s imagine the following situation. When first entering college, you started out with architecture, because you could draw very well. Some years after your education , however, your field of work grew more and more towards construction engineering , with all the math and science behind it. Now if you were presenting yourself to an art conference, you would say you’re an architect in your bio first, right? And if you were to go to a science expo, you’d present yourself as a “person with several years in construction engineering”. The whole point is to point out what’s relevant to the audience you’re going to speak to or have contact with.
6.Ask a friend to proof-read or give suggestions
Everybody makes mistakes sometimes, so proofreading is always a good idea. Aside from that, having a friend around to check what you wrote could be very good, because a (real) friend can tell you whether you’ve really listed all your good characteristics. Your friend can tell you whether you’re “overselling” or “underselling” yourself with your bio.
7. Don’t reuse bios if they’re too old
Don’t forget that time is a big factor in our lives. In several years you might have learned/experienced lots of new things. If you’re still willing to reuse your bio, make sure to read it first and correct or edit it to suit your current self better.
8. Be moderate with personal information
A piece of advice we see all too often is to write your hobby in your bio, so that people can get a sense of you as not only a businessman, but a person. While that is a good idea, don’t overdo it, unless you want to look like someone who has completely forgotten about his professional image.
9. Depending on the case – include contact information
In the case that your contacts don’t appear anywhere on that page, but are crucial to your goals, you might include them in your bio, after the very last sentence. Also , don’t just paste your e-mail there, use a formal sentence like “Should you want to contact John Doe, he’s available at :” or “You can reach out to John Doe at: “, or something of that sort. After all, you don’t want to sound casual or unprofessional.
To give things a final summation – don’t over think your bio. Feel relaxed when you write it , and don’t worry when using it afterwards. If you’ve used these tips, there’s a chance that your bio looks perfect already.